Wise & Young: The nuances of Gen-Y marketing, branding, advertising, trends, & more

Dave Knox, head of brand management at P&G, uploaded this superb slideshow on Gen-Y and the future of marketing in general.

What he presents is beautiful, clear, and accurate. A lot of these points I've mentioned in the past on Wise & Young; but please, read these over, study them, and know them — they will guide your marketing activities from this day on.

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